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How to Price Your Handmade Crafts

     One of the biggest questions that I got asked when I was heavy into crafting was how to price my handmade crafts, quilts, and dolls. Making and selling your own crafts has it's benefits. If you have a unique craft, price it right, and market it successfully, it can make a great profit. There are many suggestions and books that you can read on the subject and I recommend that you do.  I will share my 25 years experience of what worked for me.

     There are a couple of ways to do this and you need to do what works best for you and your business.  First of all, in general, a basic business equation for pricing crafts would be to take the cost of the materials that it took to make the craft, and multiply that number by five.  This will give you the selling cost of the craft.  Here is an example.

This adorable snowman cost me about $6.00 to make; this includes the fabric for the doll,  stuffing, carrot nose, fabric for hat, fabric for pants, fabric for scarf & top, greenery on his hat, and the big rusty bell at the end of his hat.

6X5=$30.00 I sell this doll for $28.00

     Now, there are some things I need to ask myself, like would I pay $28.00 for this 28"snowman doll, and yes, I would.  This doll happens to be one of my biggest sellers, so I feel I priced it just right.

     This is not always the case.  Let's say I made a beautiful 48" X 36" quilt, bought great quilting fabrics, used the best batting, had it quilted by a professional.  The cost to make my quilt and have it quilted is $75.00.  That would mean I would have to sell a 48" X 36" quilt for $375.00.  I would not pay that price for a small size regular quilt.

     Another way to price your handmade crafts is to take the amount that the craft cost to make, and then add what you want as your hourly rate to it.  Let's take the quilt for example.  It cost $75.00 for materials, and it took me 6 hours to make from start to finish.  Let's say I wanted my pay to be $10.00 an hour ($10. X 6 =$60.00), then I would sell the quilt for $135.00.  Now I would pay $135.00 for a small quilt, but not the $375.00 as stated above.


Another great seller of mine was my "Thumpty" snowman doll. They are shown in this photo on the top shelf, the three snowmen with the big hats, handmade corn pipe in their mouths, and handmade broom in their hand. I rubbed cinnamon on my handmade Thumpty snowman doll to make them look old, primitive, and smell good. These were my second biggest selling winter fabric craft. This doll cost about $8.00 to make. I sold Thumpty from $28.00 - $32.00. If I was in a home craft show that took 25% in my sales, I raised my price to $32.00 to make up a little bit of the difference. This is a preference of the crafter, if they want to do this. I

    If people seem to love your craft, quilt, or product, but aren't buying it, then you need to somehow find a way to lower the cost.  Maybe you could find cheaper sources for your materials and supplies, or find a way to make it faster.

     Make sure every craft has a price tag. I not only made crafts, I also shopped and went to every craft show I could, and I still do. I love to support the arts and craft industry whether through this website with free ads for crafters and artists, or by going to local craft shows to buy gifts for family and friends, and things for my home decorating. One of the most annoying things to a shopper is seeing a craft you'd love to buy, and there is no price tag on it. Sometimes I'd ask, and other times I'd walk away just wondering whether or not I really could have afforded it. If your craft does not have a price tag on it, you could lose a sale.

     In general, only you can find the best way to price your crafts.  After all, it is your idea, your money spent on the supplies, and your time making the handmade crafts. I would also like to say don't cut yourself to short and do your "work for free" as we say in the craft business.  It is a handmade item that you took the time to make and you should be paid for it.


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